{"id":1572,"date":"2023-12-18T09:52:53","date_gmt":"2023-12-18T08:52:53","guid":{"rendered":"https:\/\/leroyalepr.com\/chi-siamo\/"},"modified":"2025-07-28T14:18:23","modified_gmt":"2025-07-28T14:18:23","slug":"who-we-are","status":"publish","type":"page","link":"https:\/\/leroyalepr.com\/en\/who-we-are\/","title":{"rendered":"Who we are"},"content":{"rendered":"\n
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Who we are<\/h1>\n<\/div>\n <\/div><\/div>\n\n\n\n
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Why Choose Le Royale PR?<\/div>\n\n\n\n

We help you share your story through the media<\/h2>\n\n\n\n
We are Valentina Brini and Simone Trebbi – PR professionals and authors of Forte e Chiaro (Il Sole 24 Ore).\nWe specialize in national and international PR, press office services, media training, and event organization, offering tailored strategies for entrepreneurs, SMEs, professionals, and startups.<\/div>\n\n\n\n
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Public Relations<\/h3>\n\n\n\n
We bring your story to newspapers, radio, and TV<\/div>\n<\/div>\n\n\n\n
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Media Relations & Press Office<\/h3>\n\n\n\n
We connect your brand with the right media<\/div>\n<\/div>\n\n\n\n
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Strategic Consulting<\/h3>\n\n\n\n
We assess and enhance your newsworthiness for maximum media impact<\/div>\n<\/div>\n\n\n\n
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Corporate Training<\/h3>\n\n\n\n
We train your team to manage PR independently and strategically<\/div>\n<\/div>\n <\/div><\/div>\n<\/div>\n\n\n\n
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We\u2019re also a boutique PR agency that\u2019s both AI-Driven and Data-Led\nWhat does that mean?\nWe combine traditional PR with a strategic, data-informed approach, shaping insights into stronger, more effective brand storytelling, all powered by artificial intelligence.<\/div>\n\n\n\n
Our team<\/div>\n\n\n\n

Meet the Le Royale PR Team<\/h2>\n\n\n\n
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Valentina Brini<\/h3>\n\n\n\n
A PR expert specialized in startups, tech, and lifestyle, Valentina Brini leads media relations for emerging brands and projects in both Italian and international markets.\n\nWith a Master\u2019s degree in Journalism and Media from Brussels, she contributes regularly to several publications.\n\nIn 2023, she served as a jury member for the Creative Business Cup Italy, the global competition for creative startups.\n\nShe manages the agency\u2019s international PR, helping Italian companies get featured in international media.\nShe is co-author of the book Forte e Chiaro (Il Sole 24 Ore).<\/div>\n\n\n\n
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Simone Trebbi<\/h3>\n\n\n\n
A seasoned PR professional with over 200 businesses, SMEs, and startups featured in the media under his guidance.\n\nHe develops organic media strategies for SMEs, startups, entrepreneurs, and professionals.\n\nHe has worked as a journalist for Il Sole 24 Ore, Repubblica, Panorama, Vanity Fair, Il Foglio, Linkiesta, Rivista Studio, and Tiscali Innovazione.\n\nSimone was selected among 150 global experts by BuzzStream to share insights on the future of PR. He is co-author of the book Forte e Chiaro (Il Sole 24 Ore).<\/div>\n\n\n\n
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F.A.Q.<\/div>\n\n\n\n

Frequently Asked Questions<\/h2>\n\n\n\n
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What is PR?<\/div><\/span><\/span><\/span><\/div>
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Public Relations is a strategic activity that helps brands, businesses, startups, organizations, and professionals build, strengthen, and protect their reputation through media exposure and meaningful relationships with stakeholders, partners, and potential clients.<\/div>\n<\/div><\/div><\/div>\n\n\n\n
Why should I invest in PR?<\/div><\/span><\/span><\/span><\/div>
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Everyone talks about themselves. PR makes others talk about you \u2014 through credible, impartial, and authoritative media channels with wide and qualified audiences.\nIt positions you (even on Google and AI platforms) as an expert or innovator, helps you gain organic media attention, builds trust among clients, investors, and talent, and sets you apart in a crowded market. It\u2019s also a valuable tool for managing communication during sensitive or critical moments.<\/div>\n<\/div><\/div><\/div>\n\n\n\n
What can PR do for my brand?<\/div><\/span><\/span><\/span><\/div>
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PR puts you on the radar of the people who matter most to your business.\nIt helps you build a strong reputation, increase your visibility, communicate who you are and what you do, and make your brand unmistakable in your industry.\nWe turn your daily work into strategic stories – the kind journalists, readers, stakeholders, and clients want to read. PR also improves your discoverability on search engines and AI-driven queries.<\/div>\n<\/div><\/div><\/div>\n\n\n\n
Do you pay the media to talk about me?<\/div><\/span><\/span><\/span><\/div>
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No. We work entirely through organic PR, without paying for advertorials, branded content, or media placements.\nThis isn\u2019t advertising: PR earns you authentic and credible visibility, which adds real value to your brand.\nPlus, under new regulations, promoting paid content as if it were editorial can result in fines from regulatory authorities (like the Italian Competition Authority \u2013 AGCM).\nOur approach is 100% organic: we secure spontaneous media coverage that builds lasting credibility and reputation.<\/div>\n<\/div><\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n
Le Royale PR in the media<\/div>\n\n\n\n

Some of the media outlets that have covered our Innovative approach<\/h2>\n\n\n\n
Our research has been presented at conferences held by the Italian Association of Journalists (Ordine dei Giornalisti), and numerous media outlets have featured our work and perspective.<\/div>\n\n\n\n
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Your business is the news!<\/h2>\n\n\n\n
We help you turn your story into a successful media feature – in newspapers, magazines, radio, and TV – so you can become a trusted voice in your industry.<\/div>\n<\/div>\n\n\n\n
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CONTACT US<\/span><\/span><\/span><\/a><\/div>\n<\/div>\n <\/div><\/div>\n\n\n\n
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